Noor Asiah Dato' Mahmood @ Nonni - About

Noor Asiah Dato' Mahmood @ Nonni

President & Founder

Nonni Mahmood is the President and Founder of RHR Group. She is a graduate of Pan Am School of Aviation, Miami and received early training in tourism in various sectors of the industry which included a stint with Malaysia Airlines and Equatorial Hotel. Nonni ventured into business with the establishment of SMAS Travels Sdn Bhd in 1979. Under her leadership, the SMAS Group of companies evolved and developed with the set up of SMAS Rent-A-Car and Limousine, Residence Hotels & Resorts, Residence Hospitality Training Centre, Worldspan Malaysia and SMASCOM Design. She served as the Vice President of MATTA (Malaysian Association of Tour and Travel Agent) in 1989. In recognition of her contribution towards the tourism industry, she was awarded “Innovative Woman Entrepreneur of the Year” in 2004 under the category of Travel and Tourism by NAWEM (National Women Entrepreneur Association of Malaysia). Nonni is currently a board member and shareholder of several private limited companies involved in Estate Development and Oil & Gas sector.

Rohanna Ramli - About

Rohanna Ramli

Managing Director

Rohanna is the Managing Director of RHR Group. She received her training in Hotel Management at the Career Development Institute, Queen Elizabeth Hilton in Montreal, Canada. Rohanna began her career in the tourism industry in 1972 with a 13 year stint at Hilton International Hotel. She then joined the Pan Pacific Hotel Kuala Lumpur as Director of Sales & Marketing and was one of the pioneers in the pre-opening stages of the hotel. Subsequently, she assumed the position of National Director of Marketing for Pan Pacific Hotel and Resorts Malaysia’s Central Marketing Office, having to market and expand Pan Pacific Hotels in the country. In 1995, the same year Rohanna joined RHR, she was appointed a Member of the Tourism Board by the Minister of Culture, Arts & Tourism. Rohanna brings with her a wealth of experience and track record in Hotel Operations within the hospitality industry.

Chiew Chung Yee - About

Chiew Chung Yee


Chiew is a member of the RHR Group Board of Directors. He is an architect by profession and manages an architectural practice in Sarawak, Malaysia. In his course of work on hotel designs, Chiew has gained invaluable insights into the hotel industry; from operations to management, developing original concepts to the day-to-day running of an establishment. Chiew’s architectural expertise and emphasis on design quality makes him an invaluable member of the RHR Group board.

Chai Vui Yu - About

Chai Vui Yu


Chai is a member of the RHR Group Board of Directors. He is an interior design consultant, managing his own interior design firm, Uniterior Design & Associates with its headquarters in Kuching, Sarawak and regional offices in Kuala Lumpur and Shanghai, China. His outstanding accomplishments can be seen at the Office of the Chief Minister of Sarawak and the state’s Dewan Undangan Negeri, amongst others. Chai’s contribution to the industry was recognised when he was awarded the Ahli Bintang Sarawak in 1992. Well versed in the field of interior design of hotels and resorts worldwide, Chai’s extensive experience makes him an asset to the RHR Group.